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MatthewBall.co
Home
About
Gaming
Disney
OTT Video
Film
IP & Storytelling
'The Marveliad'
Netflix
COVID Impacts
Epic Games/Fortnite
The Metaverse
My National Bestselling Book "THE METAVERSE"
Music/Audio
ALL ESSAYS
Home
About
Gaming
Disney
OTT Video
Film
IP & Storytelling
'The Marveliad'
Netflix
COVID Impacts
Epic Games/Fortnite
The Metaverse
My National Bestselling Book "THE METAVERSE"
Music/Audio
ALL ESSAYS
Featured
The Success of Black Myth: Wukong And What It Means for Media
Sep 12, 2024
Matthew Ball
The Success of Black Myth: Wukong And What It Means for Media
Sep 12, 2024
Matthew Ball

Wukong may not be China’s first global “AAA” hit game, nor the biggest. It's also not the country's innovative, highest acclaimed, or most global hit. But the success of such a title is incredibly important, instructive, and unsurprising.

Sep 12, 2024
Matthew Ball
What China, Marvel, and Avatar Tell Us About the Future of Blockbuster Franchises
Sep 18, 2022
Matthew Ball
What China, Marvel, and Avatar Tell Us About the Future of Blockbuster Franchises
Sep 18, 2022
Matthew Ball

An essay on trade wars, unexpected successes, and the once but not future kings of the big screen.

Sep 18, 2022
Matthew Ball
What Is an Entertainment Company in 2021 and Why Does the Answer Matter?
May 5, 2021
Matthew Ball
What Is an Entertainment Company in 2021 and Why Does the Answer Matter?
May 5, 2021
Matthew Ball

Why is every media company now an “every media” company? What is it that audiences truly want? And what’s the most important goal for a franchise or IP?

May 5, 2021
Matthew Ball
Nintendo, Disney, and Cultural Determinism
Jul 26, 2020
Matthew Ball
Nintendo, Disney, and Cultural Determinism
Jul 26, 2020
Matthew Ball

An essay on what Nintendo does and doesn’t want to be, why, and what this means for its future

Jul 26, 2020
Matthew Ball
Digital Theme Park Platforms: The Most Important Media Businesses of the Future
Mar 8, 2020
Matthew Ball
Digital Theme Park Platforms: The Most Important Media Businesses of the Future
Mar 8, 2020
Matthew Ball

An essay on theme parks, platforms, and the importance of hugs.

Mar 8, 2020
Matthew Ball
7 Reasons Why Gaming IP Is Finally Taking Off in Film/TV
Feb 27, 2020
Matthew Ball
7 Reasons Why Gaming IP Is Finally Taking Off in Film/TV
Feb 27, 2020
Matthew Ball

After decades of fan petitions and dreams, it’s clear that video game publishers, Hollywood, and general audiences are finally ready for gaming IP to be adapted to film and TV. Why now and what does this mean?

Feb 27, 2020
Matthew Ball
The Next Frontier in Storytelling Universes and the Never Ending Desire for More
Feb 5, 2020
Matthew Ball & Jonathan Glick -
The Next Frontier in Storytelling Universes and the Never Ending Desire for More
Feb 5, 2020
Matthew Ball & Jonathan Glick -

It’s all been leading to this.

Feb 5, 2020
Matthew Ball & Jonathan Glick -
My Blog for 'The Economist': “Star Wars: The Rise of Skywalker” gives the fans what they want
Dec 17, 2019
Matthew Ball
My Blog for 'The Economist': “Star Wars: The Rise of Skywalker” gives the fans what they want
Dec 17, 2019
Matthew Ball

J.J. Abrams takes few risks in the final installment of the Skywalker trilogy. That is no bad thing

Dec 17, 2019
Matthew Ball
My Blog for 'The Economist': Will “Star Wars: The Rise of Skywalker” rebalance Disney’s universe?
Dec 16, 2019
Matthew Ball
My Blog for 'The Economist': Will “Star Wars: The Rise of Skywalker” rebalance Disney’s universe?
Dec 16, 2019
Matthew Ball

Getting the franchise right is crucial to Disney’s future in theme parks, toys and streaming.

Dec 16, 2019
Matthew Ball
Cinematic Universes Aren't New; They're the Oldest Stories on Earth (Marveliad: Eps. I + II)
Oct 28, 2019
Matthew Ball & Jonathan Glick -
Cinematic Universes Aren't New; They're the Oldest Stories on Earth (Marveliad: Eps. I + II)
Oct 28, 2019
Matthew Ball & Jonathan Glick -

For millennia, the most popular stories on earth were epic tales of Gods and heroes. Five thousand years later, human culture remains similarly transfixed, albeit on a more modern epic: the Marvel Cinematic Universe.

Oct 28, 2019
Matthew Ball & Jonathan Glick -
Hollywood’s Video Game Blind Spot
Oct 16, 2019
Matthew Ball
Hollywood’s Video Game Blind Spot
Oct 16, 2019
Matthew Ball

As Hollywood empties its bank accounts for more TV and film assets, it continues to ignore the most ascendant media category. And it can’t afford to do so much longer.

Oct 16, 2019
Matthew Ball
Disney, IP, and "Returns to Marginal Affinity"
Oct 16, 2019
Matthew Ball
Disney, IP, and "Returns to Marginal Affinity"
Oct 16, 2019
Matthew Ball

A framework for how to think about story/IP-based media companies, the upsides and risks in story ecosystems, and the strongest bear case for Disney’s immediate future.

Oct 16, 2019
Matthew Ball
The Absurdities of 'Franchise Fatigue' and Sequelitis (Or, What Is Happening to the Box Office?!)
Aug 1, 2019
Matthew Ball
The Absurdities of 'Franchise Fatigue' and Sequelitis (Or, What Is Happening to the Box Office?!)
Aug 1, 2019
Matthew Ball

Another day, another box office disappointment. Or record. Or franchise hit. Or franchise RIP. Or indie sleeper. Or indie sleep-with-the-fishes. What's going on?

Aug 1, 2019
Matthew Ball
'Star Wars' Fatigue Is a Myth (but Disney’s Mistakes Were Real, Costly and Avoidable)
Jun 27, 2018
Matthew Ball
'Star Wars' Fatigue Is a Myth (but Disney’s Mistakes Were Real, Costly and Avoidable)
Jun 27, 2018
Matthew Ball

Following the financial failure of "Solo," many are screaming of “Star Wars" fatigue. But it’s more likely we're seeing the accrued costs of avoidable mistakes stemming from Disney’s prioritization of timelines over creative vision.

Jun 27, 2018
Matthew Ball

 

© Matthew L. Ball